Fashion Week MN kicks off this April with a vibrant new billing, AWAKE: FWMN Spring 2021. Formerly packed with upwards of 20 events and shows, this year’s FWMN has been condensed down to seven spectacles of style across different themes: Thrift/Vintage, Sustainability, Ethical, and Local. Created alongside a new Advisory Council, FWMN’s lineup will be a time to shine for local talent, including sustainable and BIPOC-owned brands and designers in a celebration of Minnesota’s diverse fashion community.
“This season represents so many opportunities for FWMN to not just return to ‘normal,’ but rather to grow and evolve to be the best we can be for the community which we serve,” public relations representative Natalie Auger says of the modified experience. “Planning the season during a pandemic has forced us to really prioritize what are the most important elements of Fashion Week MN and how we can bring those elements to life in a safe manner.”
A mix of in-person and virtual events accommodate the new format and increase audience accessibility. Trends to look out for include barrier-breaking color combinations among lively florals and patterns, topped off with a mask–the definitive “accessory of the season.”
Auger says that the spring fashion will will be the first time many people will be attending an in-person event in over a year, so it was important to curate a lineup that could bring to their visioon to life. “Our hope is that a small number of high-quality events (some virtual and some in-person) will bring the exact amount of joy, inspiration, and respite the community needs.”