Bastille Day is the French national holiday, celebrated annually on 14 July to commemorate the storming of the Bastille – the turning point in the French Revolution.
In honour of this, we’re bringing you the coolest French fashion brands you need to know about.
From styling tricks – notably the French tuck – to street-style gurus, if you ever find yourself in a wardrobe rut, look to the excellence of Parisian style.
As for French fashion brands, there is a superior range out there – from the super-luxe established brands, including Chanel, Dior and Saint Laurent, to the newer, independent upstarts, such as Sézane, Maje and Sandro.
To indulge your love for all things français, here is a round-up of our all-time favourite brands.
Founded in 2003 by best friends Barbara and Sharon around their shared love of fashion, ba&sh is made by women, for women. And, 17 years later, the brand remains distinctly Parisian – uniting feminine elegance and easy-going designs with rock’n’roll, boho chic.
