Something was missing when Fox announced its plans for the fall television season: a schedule.
It was one of several signs of how the business has changed since networks resumed their annual glitzy presentations for advertisers, which had been suspended because of the pandemic. Both NBC and Fox, which kicked off the week Monday, emphasized how the flagship networks were now part of larger media companies.
Networks still can boast star power. Susan Sarandon, George Lopez, Raymond Lee, Camila Cabello and Trace Adkins will be featured in new contexts. Kelly Clarkson sang to open NBC’s show, and Miley Cyrus performed to end it.
The traditional presentations usually reveal what new shows are coming, what old shows are departing and when they will air during the week and year. While fixed schedules remain they are obsolete for many viewers, who are becoming accustomed to deciding for themselves when they want to watch or stream programs.