For a long time, fashion communicators have managed to escape criticism for their role in supporting overproduction and promoting overconsumption, but that is about to change.
The Sustainable Fashion Communication Playbook, launched today by the United Nations Environment Programme (UNEP) and the UN Fashion Charter for Climate Change (UNFCCC), calls on fashion communicators to recognise their historic impact when it comes to exacerbating the climate crisis, and to lend their skills towards sustainability goals instead.
