QUP, a US-based online fashion styling company currently brings a global roster of style experts from Portland (US), Manchester (UK), Pastoia (IT), to Delhi NCR (IN) right into their users’ living rooms. As lockdowns all over the world have resulted in a permanent shift to online shopping -virtual fashion education, personalized styling services have also been expanding rapidly in the market.
With over 20 years of experience in international education in the executive administrative field for numerous universities, founder Marie Quinn took her business acumen and pivoted into online fashion styling during the pandemic. She joined forces with her industry seasoned sister, Brandi Quinn, who has a Hollywood portfolio of work styling on set for productions such as The Hunger Games to Stranger Things. FashionUnited recently video chatted with Marie Quinn, on how QUP’s mission is to ‘style your light’ through encouraging self-love, body positivity and along the way help their customers save on cost and maybe even become a more sustainable fashion maven.
Taken from Quinn’s global travel education background, she believes that one’s perception of the world and themselves can be enriched through cultural exchange. Her most memorable moment stepping out of her comfort zone was on a trip to Beijing. Being thrown into an entirely different reality where the language, habits and people were so different from what she was used to made an everlasting impact. That’s why even at the very beginning of founding QUP, she wanted to bring stylists from all corners of the globe to her users. This way, QUP’s members can also experience this international exchange of fashion and style from the comfort of their own home.