The first drop is from Ricardo Gonzalez, a designer and artist from Durango, Mexico, currently based in Brooklyn, New York, known for incorporating his signature positive messaging into a variety of work spanning large-scale murals to commercial work for brands.
Next in the series is Brooklyn-based neon artist Adam Fu, who will be followed later this year by New York-based Steffi Lynn and Chicago-based Merlot. Each Artist Series drop will be available for a limited time.
Dubbed ‘It’s A Living’ collection, Gonzalez’s vibrant, colorful script appears on a limited collection of Reverse Weave hoodies, heritage graphic tees and Reverse Weave cut-off shorts for men and Reverse Weave cropped cutoff hoodies, heritage graphic tees and Reverse Weave shorts for women. The collection features black, oxford gray, white and scarlet colors supporting neon text overlay of phrases including “Better Yourself,” “Keep Tryin’,” “The Way Up” and “Change The Future.”
As part of the drop, Champion also commissioned Gonzalez to create one of his signature murals in Brooklyn, New York.